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Principles and Techniques of Color Matching

In life, you may often worry about how to match different colors to make them more harmonious and attractive. You can refer to the following color matching principles and techniques.

Color Matching Basic Knowledge

Who invented the 12 color circle?

Eaton’s 12 Hue Ring was designed by the famous Swiss color master Johannes Itten. (1888~1967)

What is the twelve-hue ring?

The twelve-hue ring is a ring composed of twelve colors including three primary colors, secondary colors, and multiple colors.

Three primary colors：

In art, red, yellow, and blue are called the three primary colors of pigments. And the secondary color and the complex color are composed of three primary colors.

Secondary color：

Mix two colors to get a new color. The mixed color is called the second color. And the secondary color is also called the secondary color.

Three colors：

It making by mixing any two secondary colors. Or three primary colors is a tertiary color (multiple colors). Including all colors except primary and secondary colors.

What is Hug？

Hue is the appearance of colors. To be precise, different wavelengths of light give people different colors.

What is SATURATION

The vividness of the color. And we also can call it purity or chroma of the color.

What is Lum

It symbols the brightness of the color. When the brightness is brighter, so the color is closing to white. And when the brightness is darker, the color will close to black.

In addition, we can divide the colors into colored and colorless.

Theoretically, we can divide the color into two types. No color (white, gray, black). And color (red, orange, yellow, green, etc.).

The combination of no color and color can make the key point in the image more prominent and the contrast stronger.

According to people’s psychological and visual judgments. colors can be divided into three categories.

Warm colors (red, orange, yellow).

Cool colors (blue, green, blue, and purple).

Neutral colors (black, white, gray, or colors between cold and warm).

Matching tips:
Firstly, Intermediate colors, cool colors, warm colors. independent of each other;
Secondly，Intermediate color + cool,warm color.The intermediate color is a versatile color. Which can set off the warm and cold colors very well.
Further，Cool colors + warm colors, integrated with each other.

Cold and warm are relative, not absolute! !

Color image

Each color has its own unique image. You can refer to the following table.

Color points

Based on my own color experience. I briefly summarized the following points:

First, Pay attention to the visual experience. The color matching makes people feel comfortable and harmonious. Not dazzling or uncomfortable.

Secondly, Special scenes need to consider the meaning of colors. And the symbolic meaning of colors. (green health, red festive, blue technology, etc.).

Further, Try to imitate excellent classic color matching cases. (Example websites, posters, etc.).

In addition, there are no more than three colors. (except black, white, and gray, chart colors can be slightly flexible.) And the overall style is consistent.

Color harmony

Harmonious colors are pleasing to the eye. And discordant colors can make people feel very confused. And even intolerable.

There are four ways to make the colors harmonious.

What are the color matching skills?

What are the color matching skills?
There are four kinds of color-matching techniques. There are four types: similar color matching, same color matching, contrast color matching, and complementary color matching.